Artificial intelligence is rapidly reshaping how businesses work, make decisions and innovate. Our new CEO Brief for Responsible AI Use is designed to help CEOs and Boards navigate the leadership choices that come with it.

The opportunities for productivity, efficiency and growth are huge. But so too are the questions and risks AI raises, ranging from economic disruption, misinformation, and inequality to the loss of human control.

This brief provides CEOs and corporate board members with a discussion-based approach to how to use AI responsibly in business — both now and in the future. 

Designed specifically for executive audiences, the brief is structured into three actionable core sections:

1. QUESTIONS: for business leaders to ask themselves

   Even with strong policies and principles, leaders face strategic tensions. These questions are strategic prompts to help leaders navigate trade-offs and establish strategic long-term positions, for the benefit of both shareholders and broader stakeholders.

    

2. PRINCIPLES: for business leaders to build upon

   Leadership choices create the culture and operating conditions for an entire company. These principles set a foundation for responsible executive decision-making on corporate AI use.

    

3. ACTIONS: for business leaders to take

   With meaningful executive oversight and a responsibility-focused strategy, the quality of AI and the return on investment linked to its use have enormous potential. These actions are concrete, high-impact steps leadership can take within the next 90 days.