Blake Mycoskie: A Business Call to Erase Extreme Poverty


With the recent adoption of the Global Goals for sustainable development by the United Nations the natural question to follow is: how they will be achieved? The Global Goals are a set of 17 cross cutting goals, coupled with 169 accompanying targets, aiming to solve some of the most pressing challenges of our time.

The task ahead is daunting, but one thing that is different about the approach to achieving these goals is that there is an acknowledgement that participation and partnership from all sectors is needed.

“Through my journey in becoming a social entrepreneur, I know now that anyone in business can be part of this movement, whether they lead a major global corporation or a start-up hatched in a garage” writes B Team Leader, and Founder and Chief Shoe Giver of TOMS Shoes, Blake Myscoskie in a recent blog post.

Blake goes on to say “governments cannot solve the world’s challenges alone… businesses must help lead the charge not just by launching special “one-off” projects, but by evolving their business models and discovering their own social DNA.”

At The B Team we agree. We’ve launched our own call for a business plan to meet the Global Goals and believe that business can and should integrate the Global Goals directly into their operations.

To read the full blog from Blake mycoskie click here.

Also, read our call for a business plan to meet the Global Goals and watch our recording of a live event hosted by The B Team and the Ford Foundation exploring the role of business in helping to meet the Global Goals.

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